Just about every girl loves purple, and if you call this royal hue your favorite color, you'll love GoJane's selection of purple dresses for casual and formal occasions. There's just something about a dress in a soft periwinkle or rich violet that makes you feel ultra chic and glamorous, and you'll love our purple floor-length maxis with cut-out centers and our short, sweet bodycon styles. Shop with GoJane and you'll find unbeatable low prices on all of your favorite purple casual dresses and dressy gowns. ‘Cause we may never be royals, but that doesn't mean we can't look like it.